Tenant Representation in Century City
Negotiating the Best Lease Terms on Your Behalf
- Los Angeles
- Orange County
- San Diego
- Inland Empire
CA Broker License # 01427705
WHAT IS TENANT REPRESENTATION
Tenant representation means having a commercial real estate advisor who works exclusively on your behalf and not the landlord’s. In a competitive market like Century City office space, where landlords and their representatives are experienced and well-advised, having your own representation ensures you’re negotiating from a position of strength, leveling the playing field and helping you secure better terms.
WHY YOU NEED A TENANT REPRESENTATION in Century City
Without tenant representation, most businesses don’t realize what they’re giving up until after the lease is signed.
In Century City, office landlords are sophisticated, data-driven, and highly negotiated on every deal. Law firms and private equity groups, in particular, have specific requirements and long-term lease exposure, making it critical to have experienced representation focused solely on your side of the transaction.
- No Conflicts of Interest
We represent tenants only – never landlords, so every recommendation is aligned with your business, your economics, and your long-term strategy. - Stronger Negotiating Position
We leverage real-time market data, comparable transactions, and landlord insight to negotiate from a position of strength so you’re not leaving concessions or value on the table. - Lower Total Occupancy Costs
We look beyond base rent to structure the full deal: tenant improvement allowances, free rent, operating expenses, flexibility, and long-term financial impact. - No Cost to You
Tenant representation fees are typically paid by the landlord, allowing you to retain expert representation without additional out-of-pocket cost.
I started Peninsula Commercial Real Estate Group with a clear focus: to represent tenants with integrity, strategy, and a level of care that is often missing in this industry.
As a woman in this industry, I bring a perspective grounded in discipline, attention to detail, and a strong sense of accountability. I also deeply value working with a diverse range of clients and perspectives, which shapes how I approach every assignment.
That mindset carries through to how we represent our clients. We are detail-oriented, disciplined in our analysis, and fully committed to protecting your interests at every step.
My background also shapes this approach. I spent over 15 years at large commercial real estate firms, including Cushman & Wakefield and Grubb & Ellis, where I gained experience working on complex transactions and institutional-level deals. I also value the sense of community, collaboration, and giving back that was instilled in me through USC—something that continues to influence how I build relationships and support my clients.
Today, I bring that institutional experience into a more boutique, hands-on approach—providing thoughtful, strategic guidance with a high level of personal attention.
Corina Irvin – CEO Peninsula Commercial Real Estate Group
What Tenant Representation Services We Offer in Century City
Peninsula Commercial Real Estate Group provides end-to-end tenant representation in Century City, managing every step of the leasing process so you can stay focused on running your business.
From initial strategy through negotiation and execution, we guide tenants through the Century City office market – including premier buildings like 2000 Avenue of the Stars, Century Plaza Towers, and Constellation Place – ensuring you make the right decision and secure the best possible terms.
✔ Site Selection
We don’t send you endless listings. We curate a targeted shortlist of Century City office spaces based on your goals, budget, and growth plans so you’re only evaluating the right options in the right buildings.
✔ Lease Negotiation
This is where you either win or lose financially. We negotiate aggressively on your behalf—rent, free rent, tenant improvement allowances, and flexibility—leveraging real-time Century City office comps so you’re not leaving value on the table.
✔ Financial Analysis
This is where we differentiate. We provide detailed, side-by-side financial comparisons of Century City office lease options—breaking down the true cost of each deal so you can make a clear, informed decision beyond just the asking rate.
✔ Renewal Strategy
One of the biggest opportunities most tenants overlook. Whether you stay or relocate within Century City, we create leverage in your renewal—often driving significant savings and improved terms without the disruption of a move.
✔ Relocation
If moving makes sense, we manage the entire process—from touring Century City office space to negotiating and executing the lease—ensuring a smooth transition while protecting your time and minimizing risk.
Why We Are the Best in Century City for Tenant Representation
Having represented tenants across Century City, we’ve seen firsthand how deals actually get done—and where tenants either gain leverage or leave value on the table.
Century City is one of the most competitive office markets in Los Angeles, with institutional landlords, premium buildings, and well-informed ownership groups. While asking rents and availability are visible, what’s not obvious is where there’s real flexibility—and that’s where experience matters.
In our experience, the best outcomes come from understanding:
- Where landlords are truly negotiable—which buildings are pushing occupancy vs. holding firm on pricing
- How to create leverage between comparable buildings—even within the same submarket
- When timing matters—lease expirations, vacancy shifts, and ownership objectives can materially impact your deal
- How concessions are really structured—free rent, tenant improvement allowances, and economics vary significantly beyond headline rates
Every building—and every landlord—operates differently.
Our role is to help you navigate that landscape with real-time insight, so you’re not relying on surface-level information or outdated assumptions.
The difference isn’t just finding space—it’s knowing how to position your deal to get the best outcome.
Most brokers focus on transactions. We focus on outcomes.
- Tenant-Only Representation
We don’t represent landlords—so there’s no conflict of interest, and no divided priorities. - Financially Driven Decision-Making
We break down every option so you understand the true cost—not just the asking rent. This is where better decisions (and real savings) happen. - Strategic, Not Transactional
We think beyond the deal—considering your growth, flexibility, and long-term positioning. - Hands-On, Senior-Level Execution
You work directly with experienced leadership throughout the process—not passed off to a junior team.
How We Work
Our process is simple and structured:
- Understand Your Requirement
We start by aligning on your goals, space needs, timing, and budget. - Curate the Right Options
We identify and present a focused shortlist of Century City office spaces that align with your criteria. - Analyze & Compare
We provide side-by-side financial analysis so you can clearly evaluate your options. - Negotiate & Execute
We lead negotiations, structure the deal, and guide you through lease execution—protecting your interests every step of the way.
The goal is simple: help you make a clear, confident real estate decision—and secure the best possible outcome.
Who We Work with in Century City
We advise companies across industries on leasing offices space in Century City, with deep experience supporting law firms, private equity groups and professional service firms.
Our clients value discretion, efficiency, and making informed decisions with clear financial insight. Whether you’re establishing a new office, expanding, or evaluating a renewal, we understand the level of analysis and execution required.
✔ Law Firms
We understand the importance of layout, attorney-to-staff ratios, prestige buildings, and long-term lease flexibility. From partner offices to support space, we help structure deals that align with how your firm operates today—and grows over time.
✔ Private Equity & Investment Firms
For investment firms, office space is both a functional need and a reflection of your brand. We focus on securing high-quality space in the right buildings while negotiating terms that protect flexibility and long-term value.
✔ Professional Services Firms
From accounting to consulting firms, we help professional teams secure efficient, well-located office space in Century City that supports both client experience and internal operations.
FAQs About Tenant Representation in Century City
Tenant representation means having a commercial real estate advisor who works exclusively on your behalf—not the landlord’s. We guide you through the entire process, from identifying the right space to negotiating the lease, ensuring your interests are protected and you’re making a well-informed decision.
In Los Angeles, Peninsula Commercial Real Estate Group provides tenant-only representation—working solely on your behalf to protect your interests, negotiate stronger lease terms, and reduce your total occupancy costs.
Corina Irvin and her team at Peninsula Commercial Real Estate Group lead this process with a strategic, hands-on approach—focused on delivering the best possible outcome for your business.
Yes. In virtually all commercial real estate transactions in Los Angeles, tenant representation is provided at no cost to the tenant. The broker’s commission is paid by the landlord as part of the lease—not by the tenant. Peninsula Commercial Real Estate Group does not charge any fee, retainer, or upfront cost, while still protecting your interests and negotiating stronger lease terms.
A listing broker represents the landlord and is legally obligated to act in the landlord’s best interest. A tenant representation broker works exclusively on behalf of the tenant—protecting your interests and negotiating on your behalf. At Peninsula Commercial Real Estate Group, we represent tenants only, eliminating the conflict of interest that exists when one broker tries to represent both sides of a lease transaction.
Corina Irvin approaches lease negotiations with a strategic, data-driven process. We start with a full market analysis to establish competitive benchmarks, then create leverage by presenting multiple options to the landlord. We review and negotiate every key lease term—including base rent, tenant improvement allowances, operating expenses, renewal options, and flexibility provisions—to reduce risk and overall occupancy costs. Because Peninsula Commercial Real Estate Group represents tenants only, our advice is always fully aligned with your interests.
A commercial tenant representative provides end-to-end support throughout the leasing process, including site selection and space search, lease negotiation, renewal strategy, financial analysis, and relocation coordination. At Peninsula Commercial Real Estate Group, we also advise on buy-versus-lease decisions and tenant improvements as part of a comprehensive strategy. Services are tailored to your business, timeline, and location—whether leasing office, retail, or industrial space.
Finding and leasing commercial space in Los Angeles typically takes 3-9 months from initial search to move-in, depending on the property type, market conditions, and complexity of the transaction. In competitive submarkets like Century City and Beverly Hills, timelines can extend due to limited Class A availability. We typically advise clients to begin the process 12-18 months before lease expiration to maintain leverage and avoid rushed decisions.
Yes. Lease renewal negotiation is one of the most valuable services a tenant rep broker provides. Many tenants accept a landlord’s renewal offer without realizing the terms are negotiable. Peninsula Commercial Real Estate Group advises tenants on renewal strategy, market comparables, and renegotiation leverage — often securing rent reductions, extended improvement allowances, or greater flexibility. Corina Irvin recommends beginning the renewal process at least 12-18 months before the current lease expires.